I guide new and expanding distillers, giving industry advice, writing business plans and building experienced teams.

Using consultants who know the most efficient ways to meet sustainability and safety goals is essential.

A distillery business plan could include:

  • Business strategy, target market, building a brand, financial summary, capex, investment plan, business value, people involved.

  • Product types, production capacity, distilling equipment, energy efficiency, low-carbon distilling options, working capital, ongoing capex, stock value, co-products, waste disposal.

  • Product 1: Branding development, marketing plan, sales staff, trade shows, advertising, cash flow,

    Products 2, 3, 4? Cash flowing products.

  • The importance of visitors in branded buildings, visitor income, tour staff, hospitality offer.

    The importance of a distillery to its community.

  • Broadly: The importance of location to a branded spirit. The importance of a distillery in celebrating its home.

    In detail: Site selection, infrastructure capacity, access, controlling character.

  • The building and its character, production equipment, visitor facilities, warehousing and expansion, access for production and visitors.